Blogs

Your business is growing the past 3 years, you have more customers now, your sales tracking process are daunting as you have more and more sales staff and reviewing your sales reports are getting longer and time consuming. Your customers are demanding information at a speed that is challenging for you to respond and your Customer Service Department is complaining that they cannot cope with providing quality after-sales service. On top of that, your Finance/Accounts Dept. cannot provide you business data and sales pipeline reports on-demand. Do all these sounds familiar? What do you do?

The University of Toronto’s Rotman School of Management recently held a three-day course called "Managing Customer Engagement Using CRM and Social Media." The course included sessions on measuring the value of customers, the ROI of social media and CRM investments and driving user adoption with change management. It's a sign of things to come and Social media and CRM is in the heart of it all!

A lot of businesses today have made it a point to create their own website in order to increase their market reach through online visibility. Sure it has made big impact in terms of introducing their products and services to the rest of the world, but the digital footprint can do so much more than that.

Should I put profits into my pocket or back into my business?

A healthy Sales pipeline is the lifeline of any business. The most important challenge before SME’s today is to acquire and retain quality customers. In the absence of a properly designed Sales Management process, it is quite obvious for any seller to lose business to better organized competition.

Last month I introduced to you the latest initiative from CommGate called SimplyIT. I am excited to share more details about this amazing Hybrid Cloud offering that is changing the way many SME’s do their business!

As your IT infrastructure grows in terms of number of users, type of machines, geographic locations, number of devices, number of operating systems or software applications, you have a great task cut out for yourself. Each of these factors can deeply affect your IT security.

Many readers contacted me after reading my last article entitled ‘SME’s are you ready to ‘Eat that Frog?’ In that article, I highlighted the urgency to address issues pertaining to your IT infrastructure.